Get in Shape for Guest Blogging

Guest blogging is something that everyone should do at least once, either as host or guest. For the host, it gives editors and writers a break from writing and can also offer a fresh perspective on the topics they cover. In addition, guest bloggers can pull in their readers as extra traffic if they publicise [...]

Is Social Media Under Attack?

Two articles caught my eye over the weekend, and got me rather worried about how traditional media and big business might be changing their approach to social media. While there have been encouraging noises made about the greater openness that social networking encourages, I wonder whether the former gatekeepers of information are quite as enthusiastic [...]

Could Technology Save the World?

Today is Blog Action Day, and also the first time that Inari Media has participated in a such an event. I have gone through multiple calendars and jotted down all sorts of events (it’s also Teachers’ Day in Brazil today), but I don’t tend to do many themed posts. Hopefully, by the end of the [...]

Why You Can’t Just Demand to Be Placed on Somebody’s Blogroll

Every so often, the form on the contact page will generate an email that goes along the lines of this: “Hi! I read your blog and enjoyed it. I have a blog too. Add me to your blogroll!” Not even a please. Now I knw that being on somebody’s list of recommended websites is a [...]

Using Google Maps to Research your Market

As the recession continues, my local high street has seen an increasing number of shopfronts either boarded up or shuttered. While it would be a good time for an enterprising business to grab some prime retail space, how would they know which vacant property is the right one for them?
As I said during my New [...]